CCA Global Partner Announces Partnership With CARE

CARE is proud to announce its most recent partnership with CCA Global Partners. The partnership was appropriately broadcasted this week at Carpet One Floor & Home’s ‘Power of Partnership’ conference in Denver.   

Founded in 1984, Carpet One Floor & Home is North America’s leading floor-covering retailer. Well-known for their Beautiful Guarantee^TM, which vows that customers will be 100% happy with their floor or the job redone, Carpet One Floor & Home has rapidly grown to almost 1,000 independently owned and operated stores in the United States and abroad.

CCA Global Partners is dedicated to helping independent business owners such as Carpet One Floor & Home reach a higher level of success both personally and professionally. Specifically, as a result of CCA guidance, Carpet One Floor & Home now provides members with creative, multi-media materials, a national website, and a team dedicated to every form of social media and public relations, among other advantages.

With 13 distinct businesses and more than 2,700 locations CCA Global Partners is one of the largest privately held companies in the United States and has collectively produced annual sales in the billions of dollars. 

Accordingly, CARE is very excited to now have CCA Global Partners on board as an official corporate sponsor. Bob Peoples, director of CARE, who was present at the conference said, “Our members have been asking to engage retailers. Carpet One is an outstanding way to do this and CCA Global Partners is an outstanding organization with which to work.” Carpet One Floor & Home also demonstrated their support by encouraging their members to extend their patronage to CARE as well.  As Eric Damaree, President of Carpet One Floor & Home stated, “our partnership with CARE is just another way that we are helping our members to be more environmentally conscious” (PRWeb, 2013).

Overall the two-day event facilitated great networking between people passionate about what they do. Networking was enhanced by a mobile app that Carpet One Floor & Home developed for the conference so that attendees could conveniently access maps, speaker information, schedules, vendor information and social sharing.

Other conference highlights included the introduction of some alternative new flooring products such as Groutable LVT and Verostone, an appearance by TV personas ‘Accidental Housewife’ Julie Edelman, and a memorable closing event at Sport’s Authority’s Mile High field, the home of the Denver Broncos.

CARE looks forward to the future of their relationship with CCA Global Partners and the many exciting opportunities it will bring.

Quarter Seven Of Ab2398 Reveals Continued Success

Hot off the press, CARE’s Annual Report to CalRecycle! Now on its 8^th quarter as the Carpet Stewardship Organization approved by CalRecycle to manage AB2398, CARE is pleased to announce that data clearly indicates an increase in carpet being diverted from landfills but an increase in recycling as well. Specifically, 14% of the PCC stream is being recycled, 2% above the 2012 goal of 12%. 

Recycled Output by Type as a Percent of Diversion

                                                  CARE Annual Report to CalRecycle, 2013

Reuse on the other hand remains low (0.14% of PCC stream) and is not expected to grow in the coming years.  Increasing recycling and reuse are in essence the products of the other three interrelated goals of AB2398, namely:

                  1.    Increasing the inherent recyclability of carpets

                  2.   Diverting post-consumer carpet from landfills

                  3.   Market growth of secondary products made from post-consumer carpet

With respect to market-growth of secondary products, roughly 25% (and growing) of the diverted carpet stream is PET. Due to polyester’s limitations in some of its physical and chemical properties, it does not currently have as wide a scope of market outlets as Nylon 6 or 66. However, CARE is diligently working with the recycling community and organizations on the development of new products and processes for this increasingly common fiber. Specifically, as approved by the Sustainable Fund Operating Committee (SFOC) during the June 2013 review, CARE will hire an individual to be “boots on the ground” in California and to work tackle opportunities for recycling non-nylon materials including PET. Some other plans looking forward for AB2398 include implementing a bonus incentive for Type 1 recycled output.

Check out future posts for a spotlight on organizations leading the way on PCC recycling. Until then, please refer to CARE’S hot off the press annual report to CalRecycle to get the latest information on AB2398; milestones, hurdles and more.

Welcome to CARE's Blog

Sustainability is increasingly appealing to businesses and homeowners alike and thanks to a variety of incentives like LEED and NSF, the demand for post-consumer carpet (PCC) is growing every year. However, it takes open communication between manufacturers, retailers, collectors, entrepreneurs and consumers to make the reuse and recycle of PCC a reality and since CARE stepped up to the plate eleven years ago, it has made great strides in advancing its mission to promote market-based solutions that increase landfill diversion and recycling of PCC and encourage design for recyclability.

In little over a decade CARE has grown to 452 members across the nation and facilitated the diversion of roughly 2.6 billion pounds of post-consumer carpet from landfills in the U.S., extending its reach every year. Considering carpet is estimated to take 20,000 years to breakdown, this is a huge success!

 

                                           @Carpet Recycling UK

The goal of this blog is to highlight CARE’s advances and provide relevant information about the carpet recycling industry at large. We hope you enjoy and please feel free to leave comments.