In the world of post-consumer carpet (PCC) recycling
only a handful of companies simultaneously play the roles of the collector,
sorter, processor and manufacturer.
Services provided by CARE Annual Survey Respondents
CARE Annual Report,
2012
Working in partnership with Reliance Carpet
Cushion, Los Angeles (LA) Fiber Company happens to be one of 7% of companies that
handle PCC from collection all the way to manufacture. In doing so Stan and Ron Greitzer, owners and
founders, manage to avoid one of carpet
recycling’s highest hurdles — finding markets for PCC. LA Fiber
did not start out with carpet as their premier source material however.
Founded in 1983, LA Fiber’s original market was
processing PET bottles into fiberfill, eventually transitioning to recycling textile waste from the
garment industry. The company had plenty of feedstock until 1998 when revisions
to the North American Free Trade Agreement (NAFTA) pushed American textile
companies to move processing offshore.
In the face of a serious setback, LA Fiber
recognized a huge opportunity; once again capitalizing on the age-old adage ‘one mans trash is another man’s treasure,’ Stan
and Ron converted their fiber-reclaiming
machinery to handle and process PCC. With
over five billion pounds of carpet being sent to landfills across the nation
per year, LA Fiber acquired an essentially endless supply stream.
Beyond recognition of a great source material, the
Greitzers also realized an important outlet, Reliance
Carpet Cushion. Founded back in 1931 by Stan’s father, Ron’s grandfather, for
eighty years Reliance was one of the largest suppliers of foam, fibers, spring
coils, etc. to top brand mattress companies including Serta and Sealy. With respect to Reliance Carpet Cushion,
although it had been around since the 1960s, it wasn’t until Reliance’s partnership
with LA Fiber that the product was able to transform from its original makeup
of scrap foam and synthetic fibers to become the 100%
recycled eco-carpet cushion it is today.
Beyond material recovery, Reliance
Carpet Cushion is made with no chemical additives, meets stringent standards
for indoor air quality, and is resistant to mold, mildew, and bacterial growth.
For buildings striving for LEED credit, Reliance Carpet Cushion gets points for
recycled content (MR 4.1/4.2) and low emissions (EQ 4.3).
Demand for the earth-friendly carpet cushion
continues to grow but while Reliance Carpet Cushion is LA Fiber’s primary outlet,
it is not their only one. Processed Nylon 6 and 6,6, PP and PET fibers are also
sold as engineered resins, contributing to products ranging from automobiles to
decorative pillows. Today LA Fiber is one of the principal West coast recyclers
of carpet and other textiles, recovering over 60 million pounds of PCC a year.
Their dedication to carpet recycling is not
unnoticed. Back in 2003 LA Fiber was the first company to be named by CARE as
the Recycler of the Year, setting the bar high as a true trailblazer for
success in carpet recycling. LA Fiber continued to acquire more honors
including being awarded CARE’s Person of the Year in 2006 (Ron), for Innovations
in Carpet Recycling by the US EPA in 2008 and another CARE Recycler of the Year
award in 2010, among other honorable distinctions.
As for the future, California has an ambitious goal
of zero waste by 2020 and Ron sees bulky items such as carpet and furniture as
key to making this intention a reality. Fortunately, since AB2398’s passage
into law by former Governor Schwarzenegger in September 2010 PCC recycling carpet
in California is becoming easier every day. Similar to all laws and ordinances,
Ron recognizes that AB2398 is not without its growing pains but he believes the
extra funding has made a big difference for carpet recycling, not to mention
job growth.
Overall, AB2398 has made some major strides in a short
period of time, especially considering all systems, procedures and protocols
for its administration had to be created from scratch. As the Carpet Stewardship Organization in charge of administering AB2398 in its formative
years, CARE is dedicated to ensuring its continued success and is excited to
see how the innovative legislation continues to benefit inspiring entrepreneurs
such as LA Fiber.
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